Privacy policy

Last updated: November 7, 2025

DOG GO operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). DOG GO is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Dog Years Group Pty Ltd trading as 'DOG GO'

1. We Respect Your Privacy

Dog Years Group Pty Ltd trading as DOG GO AU (“DOG GO”, “we”, “us”, “our”) respects your right to privacy and is committed to safeguarding the privacy of our customers and website visitors.

We adhere to the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth).
This Privacy Policy explains how we collect, use, disclose and protect your personal information.

“Personal information” means information that can reasonably identify you, such as your name, address, email, phone number, or payment details.

2. Collection of Personal Information

We collect personal information to provide you with products, services and support. The types of information we may collect include:

• Your name, address, phone number and email address

• Payment and transaction information (including credit card details via Shopify’s secure gateway)

• Delivery and billing addresses

• Account login details (if you create an account)

• Feedback, reviews, and communications with our support team

• Device information (browser, IP address, operating system, referring website, time zone, etc.)

• Information collected through cookies, analytics tools (such as Google Analytics), and advertising pixels (e.g., Meta, Google Ads).

You may choose not to provide certain information, but this may limit our ability to provide you with some products or services.

3. How We Collect Information

DOG GO collects personal information in several ways, including when you:

• Place an order on our Shopify website (www.dog-go.co)

• Subscribe to our newsletter or marketing communications

• Create an account or update your account details

• Contact us via email, form, or social media

• Participate in surveys, promotions or giveaways

• Browse our website (automatically collected via cookies and analytics tools).

We may also receive personal information from third parties (e.g. Shopify, payment gateways, or logistics providers). Where this occurs, we handle it in accordance with this Privacy Policy.

4. How We Use Your Personal Information

We use your personal information to:

• Process and fulfil your orders (including shipping and returns)

• Communicate with you about your purchase or account

• Provide updates, promotions and marketing offers (where you have opted in)

• Improve our website, customer experience and product offerings

• Screen orders for potential fraud or suspicious activity

• Comply with legal obligations or law enforcement requests.

We may contact you via email, SMS, or other means you have provided to us.

5. Disclosure of Personal Information

We may disclose your personal information to:

• Our employees, contractors and service providers (such as couriers, payment processors, web hosting, or marketing platforms)

• Shopify Inc., our ecommerce platform provider (see Shopify Privacy Policy)

• Professional advisers, insurers, or auditors as required

• Government agencies or regulators when required by law.

Personal information may be stored or processed outside of Australia, including in countries such as the United States or Canada, where our third-party service providers (e.g., Shopify, Google, Meta) operate.

When disclosing your information to third parties, we take reasonable steps to ensure they comply with privacy laws and protect your data.

6. Behavioural Advertising and Analytics

We use third-party analytics and advertising services, such as Google Analytics and Meta Ads, to understand website usage and serve relevant advertising.
These tools collect anonymised information through cookies and similar technologies.

You can opt out of targeted advertising via:

• Facebook Ad Settings

• Google Ad Settings

• Digital Advertising Alliance Opt-Out

7. Shopify Platform and Payment Security

Our online store is hosted by Shopify Inc., which provides the ecommerce platform and secure payment processing.

Your data is stored on Shopify’s secure servers protected by firewalls. Payment details are encrypted and processed in accordance with PCI-DSS (Payment Card Industry Data Security Standard).

For more information, please refer to Shopify’s Privacy Policy.

8. Cookies

DOG GO uses cookies to enhance your browsing experience. Cookies are small files stored on your device that help us remember preferences, analyse traffic and personalise ads.

You can disable cookies via your browser settings, though some site features may not function properly.

Cookies we may use include:

• _session_id – tracks your session

• _shopify_visit / _shopify_uniq – tracks store visits

• cart – stores items in your cart

• storefront_digest – verifies access to password-protected areas.

9. Security of Your Information

We take reasonable precautions to protect your personal information from misuse, loss, unauthorised access, modification or disclosure.
This includes SSL encryption, secure payment processing, and restricted data access for authorised personnel only.

However, the transmission of data over the internet is not completely secure. DOG GO cannot guarantee absolute security of any information transmitted to or from our website.

10. Access and Correction

You have the right to request access to the personal information we hold about you and to request corrections if it is inaccurate, incomplete or outdated. To do so, please email hello@dog-go.co.

We may require identification to verify your request and, in some cases, charge a small administrative fee.

11. Data Retention

We retain your personal information only as long as necessary to fulfil the purposes outlined in this policy, or as required by law.

If you request deletion of your data, we will take reasonable steps to erase it, unless retention is required for legal or record-keeping purposes.

12. Age of Consent 

Our website is not intended for individuals under the age of 12. We do not knowingly collect personal information from children without parental consent. By using this site, it is assumed that you represent that you are at least the age of majority in your state or province of residence.

13. Changes to This Policy

We may update this Privacy Policy periodically to reflect operational, legal or regulatory changes.
Updates will take effect immediately upon posting on our website (www.dog-go.co).
We encourage you to review this page from time to time.

14. Complaints or Questions

If you have questions, concerns, or wish to make a complaint about our privacy practices, please contact:

Privacy Officer
Dog Years Group Pty Ltd trading as DOG GO AU
Email: hello@dog-go.co

We take complaints seriously and will respond promptly to address your concerns.

Last Updated: 7 November 2025